The global business community is undergoing a rapid and extraordinary transition as digital technologies fuel an enormous investment in the restructuring of business models. McKinsey recently identified that only 8% of CEOs felt that their business model would be untouched by digital. Over 40% believed that their entire business model would need to transform within 2 years.

Digital transformation is an exercise in business model innovation. More and more companies are using capability-based-planning and business architecture as the lense through which to execute business model innovation.

Download this eBook and explore how business architecture and customer-driven design are key enablers of Business Model Innovation and learn to leverage agile analysis techniques to drive clear value propositions.


Understanding the impact of digital on your customer segments
Constructing digital value proposition by customer segment
Articulating the digital value streams for value propositions
Identifying capability uplift opportunities across the value stream

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